In the fast-paced and ever-evolving world of brewery production, every element of the process plays a vital role in ensuring success. While beer enthusiasts often focus on the taste and quality of the final product, there's an unnamed hero behind the scenes that plays a crucial role in preserving that goodness - shrink-wrapping. Here, we'll explore how shrink-wrapping has become an indispensable tool in the brewery industry, revolutionizing packaging and safeguarding the integrity of your craft brews. From its purpose and materials to its application and advantages, let's delve into the world of shrink-wrapping and discover why it's a must for every brewery.

1. What is the Purpose of Shrink Wrap?

The Unconventional Savior of the Skincare Industry

The skin care industry has seen significant advancements over the years, with various products promising remarkable results. However, there's an unassuming yet potentially game-changing method that has been making waves in the skincare industry - shrink-wrapping. One innovative technique that has the potential to revolutionize the industry. In this blog, we will explore how shrink-wrap technology can bring a breath of fresh air to skincare routines, without even mentioning its direct benefits.

Holland’s Autopack ice cream shrink wrapping bundlers: Streamlining the packaging process for small and medium size ice cream companies

Artisanal ice cream companies have been popping up all over the country, offering unique and high-quality frozen treats to consumers. These companies are often small and focused on providing a premium product, which means that they need to pay close attention to every aspect of their business, including their packaging. That's where our ice cream shrink-wrapping bundlers come in.

Holland Packaging is leading offers of shrink-wrapping Autopack equipment, including machines designed specifically for ice cream packaging. Our ice cream shrink bundlers are designed to streamline the packaging process, ensuring that every multipack of ice cream looks consistent and appealing. And with the rise of artisanal ice cream companies, these machines are becoming increasingly popular.

As an ice cream lover, have you ever wondered why some ice cream brands taste better than others? While the quality of ingredients and production process plays a significant role, the packaging of ice cream products also plays a crucial role in maintaining the product's quality and taste. Efficient packaging is essential in the ice cream industry to ensure the product remains fresh and appealing to customers. The packaging process involves several steps, including filling, sealing, labeling, and storage. Each step is critical in ensuring that the ice cream product maintains its quality and taste.

In today's highly competitive business world, maximizing your brand exposure is crucial for success. One effective way to achieve this is through shrink wrapping with printed film. Not only does it protect your products during transportation and storage, but it also provides an excellent opportunity to showcase your brand to potential customers. Printed shrink wrap film allows you to customize your packaging with vibrant colors, logos, and graphics, creating a visually appealing product that stands out on the shelves. This form of packaging offers several benefits, including increased brand recognition, enhanced product presentation, and improved durability. In this article, we'll explore the advantages of shrink wrapping with printed film and how it can help you take your brand to the next level. So, let's dive in and discover how you can maximize your brand exposure with this innovative packaging solution.

The Benefits of Shrink Wrapping with Printed Film

Cost-effective branding solution:

One of the most significant advantages of shrink wrapping with printed film is that it is a cost-effective branding solution. Traditional packaging methods, such as boxes and bags, can be expensive and time-consuming to design and produce. Shrink wrapping, on the other hand, is relatively cheap and straightforward. The printed film can be customized to your specifications, including the size, color, and design of your choice. This customization allows you to create a unique and eye-catching product that stands out from the competition. Additionally, the cost of shrink wrapping is significantly lower than other packaging methods, making it an ideal choice for businesses looking to save money on their packaging costs.

Every company wants their products to be special and catch the eyes of the consumer.

There are so many choices.

The marketing geniuses at many companies are thinking:
“Let’s make a really cool shaped bottle, and if doesn’t fall over on a conveyor, all the better!”
They probably don’t actually say that, but the production people aren’t so sure.

Polyethylene is one of the most commonly used plastics around. We see it every day in household items such as juice containers, plastic food wrap, and detergent bottles.

But it’s also an ideal choice for use with automatic shrink wrap bundlers, which is why many product manufacturers and copackers prefer using Polyethylene film.

But what exactly is Polyethylene? Here’s a little chemistry lesson.

These days it’s not getting any cheaper to produce a product and bring it to market. In many cases, the packaging of your product can be as pricy as the product itself.

That’s why you should consider how automated shrink wrap bundling can reduce your packaging costs.

First, an automatic shrink bundler cuts down on the time and labor of manual packaging. But that's not all.

As a provider of shrink wrap packaging machinery, Holland Packaging, LLC has always been on the front lines of keeping products protected, and clean.

From production to distribution, we partner with our clients to learn everything about their product, factory plant, and business. This allows us to provide them with the best secondary packaging solution possible.

We understand that from the time a product is manufactured to the time it reaches a consumer, there are many steps in the supply chain that can impact the safety of a product.

When it comes to choosing the best shrink wrap machine for your needs, it’s important to not only look at the type of machine, but also the product that you are packaging.

Questions like: “What is the desired or required end result?” can help you to understand which machine will offer the best results.

At Holland Packaging, we want to provide you the best value we possibly can. That's why the packaging solutions we offer you are determined by three important factors. We like to refer to them as the pillars of your business – product, production line, and your desired outcome.

First, we want to know everything about your products and industry. Next, tell us about your manufacturing space, layout, and production lines. Thirdly, but most importantly, what are your packaging challenges, and desired outcome you want to achieve.

What are your Shrink Bundling Requirements and Needs?

Shrinkwrapping seems like a pretty basic concept. A film is placed over a product and is heated to enclose and seal it as packaging. You can expect savings of up to 70%* with shrink wrapping your products without the conventional corrugated case.  (*Number provided by customers based on their experience.)

In this post, we’ll take a closer look at different types of shrink wrapping and the benefits of bullseye enclosures.

Case Study #1910

There is perhaps nothing more important to a retail marketing strategy than an effective display. After all, If you want your products to jump off the shelves like hotcakes, they need to be visually appealing to consumers.

Now you may be wondering:

how can I make my product stand out from the sea of competitors? By leveraging the power of Secondary Packaging.

Shrink wrapped packages are quite common these days--and for good reason. After all, shrink wrapping comes with some great benefits; however, as beneficial as shrink wrapping and bundling can be, many manufacturers are still not taking advantage of it.

Why? Because many still believe that it’s either not as secure as corrugated, too expensive, a harm to the environment, or not versatile enough. These assumptions are often born out of misinformation. Today, we’re going to set the record straight.

 The beer industry has been a longstanding winner among consumer goods, providing generations with malt-based beverages they love.

According to the National Beer Wholesalers Association, the U.S. beer industry sells over $119.3 billion in beer and malt-based beverages to U.S. consumers each year. The 202.2 million barrels of beer shipped in 2018, equals over 2.8 billion cases of 24-12 ounce servings.

That’s a lot of 24 packs!

For any business that must bundle and wrap their products and goods for shipping and resale, understanding how shrinking wrapping works is a critical first step. Getting items properly packed and shipped is as important as knowing if the product you wish to package is a candidate for shrink wrapping.

Steps involved in shrink wrapping items include grouping items appropriately, choosing the correct shrink film and heat method as well and understanding the loading and stacking of products. Each of these elements plays a role in the ultimate efficiency and cost savings that can be achieved by choosing to shrink wrap.

AutoPack is one of the best-known brands in the packaging industry. For over 35 years it’s offered reliable and affordable packaging machines made of quality parts to reduce downtime. With their solutions, production lines move along quickly, space is saved, costs are being reduced - all while keeping machines running for long service life.

If you eliminate just 30 minutes of downtime per day, you’ll gain an incredible 15 extra days of production. That is assuming just 1 shift per day!  

There is perhaps nothing more important to a manufacturer’s bottom line than efficiency and productivity. If you sell products in retail or wholesale spaces, then you must know how vital your secondary packaging strategy is to your overall success.

Secondary packaging is a lucrative necessity for retailers, wholesalers, and CPG professionals nationwide. Not only does secondary packaging help create attractive merchandising displays, it also helps to protect primary packages as they make their way through the supply chain to the customer. 

In 2020, the secondary packaging industry is embracing eco-friendly solutions and automation. Making such strides will help streamline processes and increase output. Here’s why automation and eco-friendly solutions are so important to the future of secondary packaging.

Automation Improves Output 

Mechanical case formers, band sealers, carton machines, and shrink wrappers can all be automated effectively. As we move into the new year, contract packaging companies will adopt automated procedures in order to keep pace with the growing demand for product delivery. 

The packaging industry is growing thanks to an improving economy and more consumers shopping for goods online. According to a report by consulting firm Smithers, the world packaging market was valued at $917B in 2019 and will continue to grow steadily to reach $1.05 trillion by 2024.

A combination of unique design, technology to create storage containers, and packing machinery, all make it possible for companies to store, ship, and sell items. Here are some of the hottest trends emerging in packaging for 2020.

Sustainable Packaging

Increasing consumer awareness of ecological problems in the world and demands from regulatory bodies for greater sustainability have lead many packaging engineers and manufacturers to start working on ways to lessen the carbon footprint and improve the sustainability of packaging.

Your production line is the public face of your company. How well the packaging machinery works and what it looks like has important implications for the success of your business. 

In this post, we’re looking at the huge role end of line packaging machinery plays in a company’s success, what we call "Packaging Prosperity." 

Here are a few reasons worth considering: